I was commissioned by Hood River Distlillers Inc, through Ambient Creative to design this snowboard deck promoting their newest spirit, ULLR . They really didn't give any art direction except to "make it cool". Yeah, good one. I illustrated Ullr, the Nordic god of snow, inked it, and then vectorized it in Illustrator CS4. They supplied the logos and taglines. One of my favorite pieces of 2010. Copyright 2010 Hood River Distillers, Inc.